CNN Facts First

CNN Facts First

Facts are facts. They aren’t colored by emotion or bias. They are indisputable. There is no alternative to a fact. Facts explain things. What they are, how they happened. Facts are not interpretations. Once facts are established, opinions can be formed. And while...
CNN Why We Go

CNN Why We Go

ON-AIR PROMOTION PROJECT DESCRIPTION Three years ago, CNN launched a new brand identity and image campaign called “Go There.” Since launch, the campaign has been showcasing the unique ways in which only CNN can gather and tell a story.  This year’s brand spot...
CNN Sans

CNN Sans

ON-AIR PROMOTION PROJECT DESCRIPTION The goal was simple – let Turner employees know about the new CNN font. Why not have a little fun with it? We absolutely...
CNN Politics

CNN Politics

ON-AIR PROMOTION PRINT PROJECT DESCRIPTION CNN DEBATES The goal was to heighten the drama and make these exclusive debates feel like “can’t miss” events.  Custom elements tailored to each event and up-to-the minute versions, led to some of the...